TELADOC HEALTH CAMPAIGN

Connecting mental & physical wellbeing

We worked with Teladoc Health to create an impactful World Mental Health Day 2024 campaign. In partnership with the World Heart Federation, Teladoc highlighted the crucial connection between heart health and mental wellbeing, encouraging individuals to access mental health resources.

EXPERTISE

Social Campaign Idea & Messaging

Brand Activation and Experience

Revealing a vital connection

The campaign centred on a powerful insight: mental health significantly impacts heart health, and vice versa. We crafted messaging that framed mental health as an essential component of complete physical wellness.

We developed 'Happy Hearts, Happy Minds' as the campaign platform with this thoughtful tagline. The bright, uplifting visual identity created an approachable invitation to engage with mental health resources.

Behind every beating heart is a mind that matters

The campaign featured the 'Take 5 to Thrive Challenge'—inviting everyone to dedicate five minutes daily to mental health practices, highlighting research showing even small wellness practices significantly improve heart health outcomes.

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