HOME FAVES

Creating a taste of home in every dog bowl

Home Faves isn’t just dog food — it’s a celebration of the little things that make life with dogs so special. It’s the smell of a roast dinner wafting from the kitchen, the thud of a happy tail on the floor, the joy of sharing something delicious with your best friend. Home Faves, created under the UK’s No. 1 treat brand, Good Boy, brings dogs and their humans closer with hearty, feel-good meals made to be loved.

EXPERTISE

Brand Strategy

Packaging Design

Launch Campaign

Website

Video & Motion Design

Home is where the hearty is

Home Faves was designed to feel like comfort in a bowl. The cosy colour palette and hand-drawn illustrations evoke Sunday lunch with family. Playful typography and charming copy bring that Good Boy spirit to every package. Our photography showcases real ingredients and moments—roast dinners and that 'just-pinched-from-the-table' look dogs love—becoming the heartbeat of Home Faves' e-commerce and in-store presence.

Bringing dogs and their humans closer through hearty, feel-good meals

From first sketch to final website, Home Faves was crafted with care and quirky Good Boy spirit. Every interaction feels like coming home because Home Faves is about shared moments, wagging tails, and that feeling that says: you're my favourite human.

A website built for sniffing around

Home Faves' digital home feels as wholesome as the brand—joyful, honest, and easy to explore. Our e-commerce visuals balance flavourful imagery with friendly tone, making Home Faves irresistible from shelf to screen.

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